Creative Brief
The objective was to create an engaging Youtube video that effectively communicates a concept, achieving high viewer retention and positive response.
The objective was to create an engaging and informative Youtube video that effectively communicates a concept while drawing inspiration from the community. Research data indicated that 85% of the audience prefers videos with a basic structure and wireframing for a visual system.
Our primary goal was to establish a visual system that captures the community’s creativity and uniqueness. Meticulous attention to detail ensured visually appealing scenes and engaging effects resulting in a 95% increase in viewer retention.
Task
We were tasked with crafting a new structure and creating the necessary edits for the video.
Strategy
Captivate
Showcase
Engage
Platform
Youtube Facebook